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10 of the best cruelty-free products in natural wellness

Last Updated: 06/16/2023



Cruelty-free products are those that have been formulated, tested and developed without the use of any ingredients or byproducts that have been observed, reviewed, trialed or evaluated using animals as test subjects. A further distinction is a category called vegan products, which means they also do not contain any animal derived ingredients or byproducts.  

Currently, there is no defined regulation in Canada or the United States to fully and completely state the parameters of what ‘cruelty-free’ means to many companies and their products. Often, a cruelty-free disclaimer can be in reference to a finished product, while many of the tests that have been potentially performed with animals as subjects may have occurred at the ingredient level.  


When seeking out beauty and cosmetic products as part of your self-care routines that are in fact cruelty-free, it’s important to do your own research on a brand, their ethics and their stance when it comes to being truly cruelty-free. Here at Saje we are proud to work closely with our suppliers and manufacturers to ensure we are aligned with our mission and vision to offer best in the world products to our consumers in support of 100% natural, plant-derived physical, emotional and environmental wellness for all. 



We’re proud to showcase products in support of your physical health, like those to help relieve pain, stress and sleep issues. We’re equally excited about the products we offer in support of your mental, emotional and spiritual health, like those designed to encourage stillness, inner reflection and peacefulness.  

In addition to these important categories, we also offer a wide range of products to support your skincare needs, your body care needs and your environmental needs, like products to support refreshed air and clean surfaces in your home. Regardless of the product you decide to take home with you, our standards for safety, quality and efficacy are among the highest you will find in the wellness and personal care industry.  

In today’s market, there is no single license, certification or definition of what it truly means to be a natural product. That’s why we’ve taken it upon ourselves to create the Saje Natural Standard as a way to define our own commitment to 100% natural. This code of conduct holds us accountable to the highest standard of natural excellence and ensures every ingredient we use is vetted against our SNS prior to formulation: 



  1. Every single ingredient we use must be derived from natural sources. 
  2. An ingredient must not contain residues or impurities in its finished state, higher than the acceptable limits defined by the FDA, EPA or Health Canada. 
  3. An ingredient must be processed or manufactured by our approved processes. 


Read on to learn more about some of our favorite cruelty-free product offerings.  


This is the very first product ever formulated for Saje all the way back in 1992. Peppermint Halo is a blend of warming and cooling ingredients, designed to offer a refreshing, uplifting and tingling sensation when applied topically to the skin. We like to create a ‘halo effect’ by applying this product along the hairline, temples, back of the neck and across the trapezius muscles to help us feel at ease. 

Best for: days when you’re feeling tense or overwhelmed and you’re looking for a product you can feel right away on the skin that brings ease, relief and comfort. 


We blended Stress Release to help you feel grounded, to help support you in being in balance and to help calm the spirit. No one among us is immune to the feelings that stress can create – both physical and emotional manifestations that can leave us feeling overwhelmed, exhausted and depleted. Roll along the forehead, jawline and over the neck and shoulders to bring about peace and relaxation when needed.  

Best for: when you find yourself in situations that make you feel restless, pent up or tense, like when stuck in traffic, before a big presentation or at the end of a particularly tough workday.  


This is our award-winning, best-selling diffuser offered in a chic and timeless white ceramic. Here at Saje, we’re big fans of diffusing. We like how we’re able to personalize the experience we have with diffusing by choosing the scents we love, choosing the strength of the scent in our homes (by adding more or less drops) and because of the way a diffuser acts as a piece of décor no matter where it’s placed. 


This unit has a continuous and intermittent setting and can run for between 3-6 hours. Also offering an optional LED light feature, this is a perfect choice for small to medium sized spaces like bedrooms, home offices and bathrooms. 

Best for: the person who wants a diffuser that looks as beautiful as it is functional, who wants to refresh the air in their home and who likes a classy, art-deco vibe. 


Whether you’re new to diffusing or just looking to try out a collection of new-to-you diffuser blends, this kit is our favorite. We love it because it really does have something for everyone! Our best-seller Liquid Sunshine is a bright, zesty citrus blend; Deep Breath is an opening and clearing blend to encourage deep breathing; Elevate will give you a natural lift through tart and sweet citrus notes; Present Moment is meditative and grounding; Goddess is a harmonious and balancing floral bouquet and Tranquility will help you feel rested and at ease at bedtime.  

Best for: anyone looking to discover new diffuser blend favorites and those who love variety – it really is the spice of life!  


Make your hands happy with this rich, nourishing cream that absorbs easily into the skin, leaving a hydrated and silky feeling on the hands. This formula is a twist on our well-loved Liquid Sunshine citrus-forward blend; we’ve added a touch of sweet, subtle and floral palmarosa essential oil, known for helping to add moisture back into the skin. A pea-size drop is all you need to leave your skin feeling balanced and soothed. 


Best for: those who are washing their hands more frequently, (hello, everyone!), people who love the subtle scents of citrus and flowers, anyone who keeps a small tube of hand cream with them on the go. 


Who among us doesn’t count baths as one of the most relaxing and indulgent self-care rituals? As big of fans as we are of a warm, hydrating bath, we’re equally enamored with a wind down routine at bedtime; we thought to ourselves, why not find a way to combine the two? We took our base of naturally sourced sea and Epsom salts and added the most restful, restorative and relaxing essential oils of valerian root, vetiver, lavender and roman chamomile. Add 2-5 tablespoons of salt when the tub is full, climb in and get ready to feel tranquil. 

Best for: anyone looking to create a restful ritual at bedtime, those who love the deeply earthy and herbaceous notes of grounding essential oils to help you feel calm and at ease.  


Our largest roll-on is our strongest formula and was created specifically to address sore muscles, back aches, strains and sprains with the warming and cooling sensation that comes from 100% natural relief. We carefully selected essential oils known for the way they positively impact the body as they relate to pain – they help cool, soothe and energize, they help warm and stimulate and most importantly, they help you feel better, naturally. Some of the key ingredients in this powerful pain reliever include sweet birch, peppermint, clove, rosemary and marjoram. 


Best for: pre and post extra tough and sweaty workouts, after you’ve typed away on your phone and computer all day, when your kids use you as a jungle gym. 


The Jute & Joy is our best-selling body care product. It’s a soap filled wash pad made from a natural vegetable fiber called jute, known to be an environmentally friendly material that has just the right amount of texture to provide gentle daily exfoliation to the skin when used as part of a body care routine in the bath or shower. Inside the wash pad you’ll find our Tingle Mint soap pieces – a naturally uplifting and refreshing combination of peppermint, rosemary and spearmint to help you feel fresh from head to toe.  

Best for: those who enjoy an uplifting and stimulating cleanse in the bath or shower, anyone who experiences dry skin and who could benefit from a mild exfoliation of the body.  


When your skin is feeling extra dry and dehydrated and when you’re seeking smooth and replenished skin, reach for this deeply hydrating and extremely nourishing blend of three base butters made from cocoa seed, shea and mango seed. Creating a strong moisture barrier on the skin is what helps keep skin feeling soft and supple, which is why we’ve also selected essential oils known to encourage moisture retention in the skin, like the sweet, earthy and peaceful notes of orange, patchouli, cardamom and cedarwood. Try slathering onto skin when still damp post bath or shower for extra skin softening. 


Best for: extremely depleted skin that needs a moisture boost, anyone who loves peaceful, earthy and grounding scents in their body care products. 


The newest product to join our ever-growing skincare collection, Bright Eyes is a fresh and herbal cream, formulated to deeply hydrate, retain moisture and help brighten the delicate eye area with a number of ingredients chosen specifically for their many benefits. Improve the look of fine lines and wrinkles, protect from free radicals and rejuvenate the skin with eyebright, a flower extract known to brighten the skin and reduce the appearance of puffiness, caffeine-rich guarana extract to encourage blood flow to the skin and hyaluronic acid to help retain moisture. A little goes a long way – apply a pea-sized amount under the eyes and around the brow bone both morning and night as desired.  

Best for: all skin types, particularly those who identify themselves as having dry or depleted skin and anyone looking to combat visible signs of aging like fine lines and wrinkles.  



Outside of the 10 products showcased in this article, Saje offers many options to fit different lifestyle needs, wants and wellness goals. Our philosophy on wellness is as follows: we believe in physical and emotional wellness for all, which is why we create 100% natural products to support you in making healthier choices, every day. It’s how we encourage all human beings on their journey to wellness.  

Backed by science and rooted in century-old traditions, our cruelty-free products work hard without artificial fragrances, parabens, SLS and other potentially harmful chemicals. In fact, many of our formulations are Natural Health Products in Canada and Over the Counter Medicines in the USA— so they’re as safe as they are effective. 


We believe holistic wellness is the result of small, impactful choices made every day. That’s why we offer all-natural solutions that seamlessly integrate into your life and a community to support you in feeling your best, every step of the way. 

We are a purpose-led brand committed to positively impacting our planet and its people. Reduce, reuse and recycle is considered in every decision we make, and we are dedicated to working with organizations that support the wellness of people in underserved communities. This year alone we’ll repurpose 200,000+ plastic water bottles with our RPET program, yet our responsibility to this work is never done. Transparency is important to us as we continue to share our journey with you. 



To learn more about some of our product offerings, please check out the articles below: 

Bring Natural Wellness Into Your Life

5 Components of Health and Wellness

Lip Salve, Body Butters and More!

Self-care isn’t selfish. It’s self-esteem.
  1. — Ashley Judd
Kristen Rondeau
Kristen Rondeau
National Educator